---
title: Why Change Selling Blog | messaging value (2)
description: messaging value | Why Change Selling blog on sales enablement, sales performance, sales coaching, and training topics. (2)
---

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# Why Change Selling Blog

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###### 2 min read

## [A Guide to Creating Engaging Powerpoint Sales Presentations](https://www.shift90.partners/blog/a-guide-to-creating-engaging-powerpoint-sales-presentations)

 By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on May 5, 2010 12:00:00 AM

[![](https://www.shift90.partners/hs-fs/file-14046242-jpg/images/4mat-cycle-8.small.jpg) ](https://www.shift90.partners/blog/a-guide-to-creating-engaging-powerpoint-sales-presentations)

Recently I posted a question on a LinkedIn forum eliciting ideas for best-practices in PowerPoint presentations for an upcoming client project.

This was as a result of reading Seth Godin's blog-post on "PowerPoint makes us stupid - these bullets can kill", which led to an older post entitled [Really Bad PowerPoint](http://sethgodin.typepad.com/seths_blog/2007/01/really_bad_powe.html).

I didn't get much of a response to my request for ideas on PowerPoint best-practices, so I did some research of my own and came up with my own idea of what a best practices PowerPoint sales presentation should look like.

The following ideas combine to form the structure of my best-practices PowerPoint sales presentation and if you like it, please leave a comment and share it with friends. If you dont like it, I'm interested in why not.

1. I used [MindManager from Mindjet](http://www.mindjet.com) to create the mind-map and story-board and highly recommend this extremely useful tool to create new ideas either individually or collaboratively.  
2. I used the [4-MAT system](http://www.aboutlearning.com/what-is-4mat) developed by Bernice McCarthy for presenting the information in a way that is proven to create <https://www.shift90.partners/hs-fs/file-14067399-pdf/docs/4mat-cycle-8.pdf>understanding for all learning preferences.

###### Topics: [messaging value](https://www.shift90.partners/blog/topic/messaging-value) [4-mat](https://www.shift90.partners/blog/topic/4-mat) [powerpoint](https://www.shift90.partners/blog/topic/powerpoint)

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