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title: Why Change Selling Blog | sales management
description: sales management | Why Change Selling blog on sales enablement, sales performance, sales coaching, and training topics.
---

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# Why Change Selling Blog

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###### 4 min read

## [B2B Selling: The NCR-MSTR OEM Partnership - Pt 1. Scorched Earth](https://www.shift90.partners/blog/b2b-selling-the-ncr-mstr-oem-partnership-pt-1-scorched-earth)

 By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Oct 27, 2021 11:23:06 AM

[![](https://www.shift90.partners/hs-fs/file-14058615-jpg/images/low_hanging_fruit1.jpg) ](https://www.shift90.partners/blog/b2b-selling-the-ncr-mstr-oem-partnership-pt-1-scorched-earth)

The following is a true story. A few names have been changed to protect the identity of some of the people involved.

###### Topics: [channel sales](https://www.shift90.partners/blog/topic/channel-sales) [B2B selling](https://www.shift90.partners/blog/topic/b2b-selling) [sales management](https://www.shift90.partners/blog/topic/sales-management)

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