--- title: Why Change Selling Blog | whiteboard enablement description: whiteboard enablement | Why Change Selling blog on sales enablement, sales performance, sales coaching, and training topics. --- [![WCS LOGO-01-cropped](https://www.shift90.partners/hs-fs/hubfs/WCS%20LOGO-01-cropped.png?width=928&height=377&name=WCS%20LOGO-01-cropped.png) ![WCS LOGO-01-cropped](https://www.shift90.partners/hs-fs/hubfs/WCS%20LOGO-01-cropped.png?width=928&height=377&name=WCS%20LOGO-01-cropped.png) ](https://www.whychangeselling.com/) #### [Sales Playbook As a Service](https://www.admarco.net/as-a-service) #### [Sales On-Boarding As a Service](https://www.admarco.net/as-a-service#on-boarding-service) #### [Sales Academy-as-a-Service](https://www.admarco.net/as-a-service#academy-service) #### [Channel Enablement As a Service ](https://www.admarco.net/as-a-service#channel-enablement-service) #### [Content](https://www.admarco.net/a-la-carte-services) #### [Sales Process ](https://www.admarco.net/a-la-carte-services#sales-process-service) #### [Training and Gamification](https://www.admarco.net/a-la-carte-services#training-gamification-service) #### [Events](https://www.admarco.net/a-la-carte-services#events-service) #### [Build](https://www.admarco.net/services-by-phase) #### [Launch](https://www.admarco.net/services-by-phase#launch-service) #### [Sustain](https://www.admarco.net/services-by-phase#sustain-service) ![zoom1920](https://www.shift90.partners/hs-fs/hubfs/zoom1920.jpg?width=1920&height=1280&name=zoom1920.jpg) # Why Change Selling Blog ##### SUBSCRIBE FOR UPDATES ###### 3 min read ## [Product Training Doesn't Work- Get Sales to DO Product Training](https://www.shift90.partners/blog/product-training-doesn-t-work-get-sales-to-do-product-training) By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Oct 27, 2021 11:23:06 AM [![](https://www.shift90.partners/hubfs/Imported_Blog_Media/sales_practicum.png) ](https://www.shift90.partners/blog/product-training-doesn-t-work-get-sales-to-do-product-training) Plenty of conversations at a recent marketing event lead me to believe that **there is a major problem in the way companies approach product training**. ## Getting Sell-through I asked 10 people in B2B product marketing or product management the same question "How long after new product training does it take for you to get meaningful sell through of the new product?" **Sell-through** ** varied from 6-12 months** and in one case, 18 months, with a lot of head shaking, groans and frowned expressions from responders. ###### Topics: [sales performance](https://www.shift90.partners/blog/topic/sales-performance) [whiteboard enablement](https://www.shift90.partners/blog/topic/whiteboard-enablement) [product training](https://www.shift90.partners/blog/topic/product-training) ###### 4 min read ## [Lessons Learned from a Month on the Road with WhiteboardSelling](https://www.shift90.partners/blog/lessons-learned-from-a-month-on-the-road-with-whiteboardselling) By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Oct 27, 2021 11:23:06 AM [![](https://www.shift90.partners/hs-fs/file-14067045-jpg/images/whiteboardselling_enablement1.jpg) ](https://www.shift90.partners/blog/lessons-learned-from-a-month-on-the-road-with-whiteboardselling) In November and December this year as a certified affiliate of WhiteboardSelling, I completed six WhiteboardSelling Enablement Symposia on three continents. I wanted to share thoughts and the lessons learned from this immersion in different cultures and the general applicability of the WhiteboardSelling development philosophy and Enablement methods. I ran WhiteboardSelling Enablement events in Melbourne and Sydney in Australia, Cologne in Germany and here in Silicon Valley CA. The smallest group was about 25 and the largest was about 90 people. In every case, the WhiteboardSelling Enablement method was very well received and sales and support people had learned and could tell their story after this half day session. To illustrate how well this enablement method works, a new hire Pitney Bowes product manager who participated the WhiteboardSelling Symposium in Melbourne, gave a great Whiteboard demonstration to lead off the first session the very next day in Sydney. Our executive sponsors were well pleased with the training outcomes in every case. ###### Topics: [whiteboard enablement](https://www.shift90.partners/blog/topic/whiteboard-enablement) [whiteboardselling](https://www.shift90.partners/blog/topic/whiteboardselling) ###### 2 min read ## [Its Sales Kickoff Season – A time of Rah Rah, Renewal and Hangovers](https://www.shift90.partners/blog/its-sales-kickoff-season-a-time-of-rah-rah-renewal-and-hangovers) By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Oct 27, 2021 11:23:06 AM [![](https://www.shift90.partners/hubfs/Imported_Blog_Media/voyager_of_the_seas.jpg) ](https://www.shift90.partners/blog/its-sales-kickoff-season-a-time-of-rah-rah-renewal-and-hangovers) I'm in one of America's premier convention cities as I write this, having attended a sales Kick-off and sales enablement event for a major technology company. This event, like many prior events I have attend was a lot of fun and a great time was had by all. ###### Topics: [sales kick-off](https://www.shift90.partners/blog/topic/sales-kick-off) [whiteboard enablement](https://www.shift90.partners/blog/topic/whiteboard-enablement) ###### 3 min read ## [Visual Storytelling, PowerPoint and Memory](https://www.shift90.partners/blog/visual-storytelling-powerpoint-and-memory) By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Jul 2, 2012 12:00:00 AM [![](https://www.shift90.partners/hs-fs/file-14062703-jpg/images/slide117.jpg) ](https://www.shift90.partners/blog/visual-storytelling-powerpoint-and-memory) ## Visual Storytelling is the future of presenting Users of PowerPoint like it because it's easy to create and modify presentations and that's the good news. The bad news is when you are on the other side of the presentation - in the audience as a salesperson at a kick-off, or as a prospective customer in a sales or marketing presentation or in a business setting. ###### Topics: [whiteboard enablement](https://www.shift90.partners/blog/topic/whiteboard-enablement) [whiteboardselling](https://www.shift90.partners/blog/topic/whiteboardselling) [visual storytelling](https://www.shift90.partners/blog/topic/visual-storytelling) ###### 3 min read ## [Training 3200 to Sell Differently in Four Hours using a Whiteboard](https://www.shift90.partners/blog/training-3200-to-sell-differently-in-four-hours-using-a-whiteboard) By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Sep 3, 2011 12:00:00 AM [![](https://www.shift90.partners/hs-fs/file-14064708-jpg/images/venetian.jpg) ](https://www.shift90.partners/blog/training-3200-to-sell-differently-in-four-hours-using-a-whiteboard) I was in Las Vegas last month with a team of eight sales enablement professionals from WhiteboardSelling to facilitate a Whiteboard Selling Symposium as part of a global sales kick-off event for over three thousand front line sales and presales support people. Our client, a major player in the virtualization business (I'm writing this as an affiliate partner of WhiteboardSelling) will remain nameless as we are under NDA. ###### Topics: [whiteboard enablement](https://www.shift90.partners/blog/topic/whiteboard-enablement) [whiteboard selling](https://www.shift90.partners/blog/topic/whiteboard-selling) [All posts](https://www.shift90.partners/blog/all) ##### Title Goes Here Title Goes Here ##### Title Goes Here Title Goes Here ##### Title Goes Here Title Goes Here ##### Recent News ** ** ** ** ** ** [![CLEAN-logo-white](https://cdn2.hubspot.net/hub/507386/hubfs/CLEAN-logo-white.png?width=70&height=35&name=CLEAN-logo-white.png "CLEAN-logo-white")](https://www.Shift90.partners) Copyright © 2020 Your Company, Inc. ** [![Shift90](https://www.shift90.partners/hs-fs/hubfs/Shift90%20logo%20RGB%20copy%20Large.png?width=213&height=35&name=Shift90%20logo%20RGB%20copy%20Large.png "Shift90")](https://www.Shift90.partners) Copyright © 2022 Why Change Selling - All Rights Reserved. **