AJ Gallagher Resource Page - relevant material, white-papers etc.

WhiteboardSelling Case Study - this is a blog summary on VMWare.

Click on the image below for the Whitepaper

WhiteboardSelling Whitepaper

Whiteboard Best Practices White-paper

Why Killer Products Don't Sell whitepaper 

Recent Blogs relevant to AJ Gallagher discussion

We're doing all this Marketing 2.0 stuff and nothing's working

Product Training Doesn't Work- Get Sales to DO Product Training

A Guide to Engaging Sales Presentations - Do not use PowerPoint

Features and Benefits are Dead - What's your Value Proposition?

Value Created Selling- A Guide to Consultative Sales Engagement

Using a Whiteboard to Improve Discovery and Qualification