---
title: Why Change Selling Blog | steve blank
description: steve blank | Why Change Selling blog on sales enablement, sales performance, sales coaching, and training topics.
---

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# Why Change Selling Blog

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###### 3 min read

## [Start-up Sales VP Regrets - I wish I had done this 2 years ago](https://www.shift90.partners/blog/start-up-sales-vp-regrets-i-wish-i-had-done-this-2-years-ago)

 By [Mark Gibson](https://www.shift90.partners/blog/author/mark-gibson) on Oct 27, 2021 11:23:06 AM

[![](https://www.shift90.partners/hs-fs/file-14046185-jpg/images/4_buying_cultures.blog-resized-600.jpg) ](https://www.shift90.partners/blog/start-up-sales-vp-regrets-i-wish-i-had-done-this-2-years-ago)

I had dinner with a Sales VP of an early stage technology company this week and discussed her business and her experience in building the startup revenue stream. We got down to talking about "the how" of building the sales team, recruiting the channel and generating revenue.

They now have 6 people in sales globally and their resellers are starting to sell their product, although she mentions it was a painful process in getting there.  

###### Topics: [inbound marketing](https://www.shift90.partners/blog/topic/inbound-marketing) [visual storytelling](https://www.shift90.partners/blog/topic/visual-storytelling) [lean startups](https://www.shift90.partners/blog/topic/lean-startups) [steve blank](https://www.shift90.partners/blog/topic/steve-blank)

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