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Shift90 Blog
AI and Chat GPT
The shift: From Playbooks to Embedded Go-To-Market Agents
Shift90 helps B2B teams move faster by embedding GTM capability through internal Agents. We’re a Revenue Acceleration Practice—measured by outcomes,...
B2B selling
The Storm of the Century (From a Revenue Leader’s POV)
Navigating the storm of turbulent markets requires critical thinking and adaptive strategies. Learn how structured thinking and narrative alignment...
#cybersecurity
The Neuroscience of Visual Storytelling: Why It Works—and When It Transforms
Explore how whiteboard storytelling transforms sales by engaging the brain, creating memorable narratives, and aligning team messaging for impactful...
visual storytelling
Channel Enablement - Visual Storytelling Centrify Case Study
This short 8-minute video describes the evolution of whiteboard storytelling into a powerful enablement tool and technique for channel sales...
marketing messaging alignment
The Storm: Why Your Message Fails — and What to Do About It | Shift90
A 1-minute video on why B2B deals stall in a downturn — and how better conversations, not louder pitches, create real momentum.
#B2BSaaS #B2Bselling
The Storm is Here
Discover how to navigate chaotic markets with a cohesive team and strategic clarity, inspired by our short film featuring J.M.W. Turner's iconic...
#cybersecurity
This Threat Quiz is a Cybersecurity Mindset Test
Test your cybersecurity mindset with our 10-question quiz that challenges your ability to distinguish real threats from control failures and noisy...
#cybersecurity
Shift Happens When You Start With Cybersecurity Risk, Not Your Solution
To enhance your cybersecurity sales strategy, focus on risk over solutions. Discover how conversational discovery and storytelling can drive...
#B2BSaaS #B2Bselling
The Shift to Customer-Led Growth
Discover how customer-led growth, grounded in Jobs-to-be-Done insights and hero storytelling, aligned with buyer needs, accelerates market success.